NATIONAL BESTSELLER
SOON TO BE A MAJOR MOTION PICTURE, “THE SOCIAL NETWORK”
Exuberant and revealing, The Accidental Billionaires is a fast-paced, inside look at a story of fortune gained and innocence lost, and how a company that was created to bring people together ultimately tore two friends apart.
In 2003, Eduardo Saverin and Mark Zuckerberg were Harvard undergrads and best friends looking for a way to stand out among the university’s elite and competitive student bod
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A hands-on guide to building mobile applications, Professional Android Application Development features concise and compelling examples that show you how to quickly construct real-world mobile applications for Android phones. Fully up-to-date for version 1.0 of the Android software development kit, it covers all the essential features, and explores the advanced capabilities of Android (including GPS, accelerometers, and background Services) to help you construct increasingly complex, useful, and
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The best guide to using Twitter to market to consumers-revised and better than ever Since 2006, forward-thinking companies like Apple, JetBlue, Whole Food, and GM have discovered the instant benefits of leveraging social media site Twitter to reach consumers directly, build their brand, and increase their sales. Some companies have whole teams of specialists whose only job is to respond to the tweets of consumers. In this revised and updated edition of Twitter Power, online marketing gur
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A fascinating, research-based look at the impact of social media on businesses and consumers around the world, and what’s in store for the future Social Media. You’ve heard the term, even if you don’t use the tools. But just how big has social media become? Social media has officially surpassed pornography as the top activity on the Internet. People would rather give up their e-mail than their social network. It is so powerful that it is causing a macro shift in the way we live and conduct bu
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THE #1 BESTSELLING BOOK ON OBJECTIVE-C 2.0
Programming in Objective-C 2.0 provides the new programmer a complete, step-by-step introduction to Objective-C, the primary language used to develop applications for the iPhone, iPad, and Mac OS X platforms. The book does not assume previous experience with either C or object-oriented programming languages, and it includes many detailed, practical examples of how to put Objective-C to use in your everyday iPhone/iPad or Mac OS X progr
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Stop pushing your message out and start pulling your customers in
Traditional “outbound” marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now increasingly turning to Google, social media, and blogs to find products and services. Inbound Marketing helps you take advantage of this change by showing you how t
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In this report, Cathy Davidson and David Theo Goldberg focus on the potential for shared and interactive learning made possible by the Internet. They argue that the single most important characteristic of the Internet is its capacity for world-wide community and the limitless exchange of ideas. The Internet brings about a way of learning that is not new or revolutionary but is now the norm for today’s graduating high school and college classes. It is for this reason that Davidson and Goldberg
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This download is a free sample chapter from Breakthrough! How the 10 Greatest Discoveries in Medicine Saved Millions and Changed Our View of the World (ISBN: 0137137486) by Jon Queijo. Available in print and digital formats. Read the following excerpt from the Introduction: It’s tempting to start right off with an apology for the word “breakthrough,” a word that-depending on your point of view-can be as tedious as an overhyped headline or seductive as a brightly wrapped gift. Either way, it’s ha
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This concise Kindle manual provides step-by-step instructions on how to do everything with your Kindle FASTER. You will also unlock hidden secrets of your Kindle such as how to download free eBooks, send an email from your Kindle, play preinstalled games or read news for free. Updated on December 1st, 2009. This eBook includes:
- Keyboard shortcuts for Kindle DX, Kindle 2, and Kindle 1
- How to use Kindle for iPhone & iPod Touch App
- List of Kindle-friendly websites that saves you ti
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Product Description
A New Edition of the Phenomenal #1 Bestseller ”One mark of a great book is that it makes you see things in a new way, and Mr. Friedman certainly succeeds in that goal,” the Nobel laureate Joseph E. Stiglitz wrote in The New York Times reviewing The World Is Flat in 2005. In this new edition, Thomas L. Friedman includes fresh stories and insights to help us understand the flattening of the world. Weaving new information into his overall thesis, and answering the q… More >>